Table of Contents DRO Store Classifieds Speed Connections Archives & Search Contact DRO
 

Our Mission
DRAG RACING Online will be published monthly with new stories and features. Some columns will be updated throughout the month.
DRAG RACING Online
owes allegiance to no sanctioning body and will call 'em like we see 'em. We strive for truth, integrity, irreverence, and the betterment of drag racing. We have no agenda other than providing the drag racing public with unbiased information and view points they can't get in any other drag racing publication.

Staff
Editor/Publisher
Jeff Burk
Editor at Large
Chris Martin
Managing Editor
Kay Burk
Senior Editor
Ian Tocher
Webmaster
Matt Schramel
Asst. Managing Editor
Caitlin Moriarity
Bracket Racing
Editor
Jok Nicholson
Nostalgia Editor
Jeff Utterback
Contributing
Writers

Cole Coonce
Cliff Gromer

Darr Hawthorne

Bret Kepner
Jeff Leonard

Pam Utterback
Dave Wallace
Dale Wilson

Senior Photographer
Ron Lewis
Contributing
Photographers
Adam Cranmer
Tim Marshall
James Drew
Steve Gruenwald
Zak Hawthorne
Bret Kepner
Ivan Sansom
Tech Contributors

Dave Koehler
Darren Mayer
Jay Roeder
Jim Salemi
Wayne Scraba
Mike Stewart

European Correspondent
Ivan Sansom
Poet Laureate
Bob Fisher
Director of Advertising
Darr Hawthorne
818-906-8222
Fax:
818-990-7422
Accounts Manager
Casey Araiza
Website Hosting
Website & Ad Design
Matt Schramel

Notes scribbled on my cocktail napkin

8/8/05

GOODYEAR'S NOT GOING ANYWHERE.

One of the conversations I keep getting involved with in talking to racers, fans and the sanctioning bodies' soldiers is how they're sure that if Julie Russell's lawsuit against Goodyear Tire and Rubber company is successful it will most likely result in Goodyear getting out of drag racing, which in turn would mean the end of nitro racing and the NHRA because no company would step in and make tires for fuel cars. I just have one word to describe those thoughts: HOGWASH!

Let's examine the facts. The first and perhaps most important one is that Goodyear is a multi-national company with assets in the billions and billions of dollars. No matter how much a jury might award Mrs. Russell, it will have little if any effect on that company's financial bottom line. If the CEO, CFO or the board of directors at Goodyear seriously thought that might happen there'd be a suit with a blank check at Mrs. Russell's lawyer's door in the morning.

My opinion is that the only real concern Goodyear Tire and Rubber has about this pending lawsuit is the potential bad PR which at most could affect sales of racing tires and that drag racing tire sales may be one of the smallest channels in the company's revenue stream.

Second, everybody needs to understand that Goodyear isn't in the drag racing tire business sole for R&D purposes. That's a small part of the equation, but the real reason they are involved in drag racing as the official tire manufacturer and supplier of a spec tire for the fuel classes is MONEY! Please make no mistake about it, dear readers and racers, Goodyear makes a nice profit on each and every tire they sell and rightfully so.

The day they don't make money building and selling drag tires is the day they will be gone and it won't take a lawsuit for that to happen; a guy wearing a $1500 custom-tailored business suit will make that happen.

Now as to the fear that if Goodyear quits making Top Fuel tires no one will step in to replace them. From a historic point of view that proposition just doesn't pass my own reality check.

In my thirty years of covering all kinds of auto racing and sanctioning bodies I've seen many, many tire manufacturers cease to support a series. Major series such as F-1, NASCAR, USAC, IRL/CART and many regional racing series have all had spec tires and "official" tire manufacturers that have withdrawn from competition and to my knowledge that action has never resulted in any sanctioning body or race disappearing from the scene.

Should, for any reason, Goodyear decide to bail out of drag racing you can bet that another tire company will step in to take their spot in the marketplace. If Goodyear were to get out of drag racing can you imagine the possible ad campaign from the company that would replace them? "When the NHRA needed a tire that could stand and deliver on the fastest, most powerful cars on the planet and brand X couldn't make that tire they turned to the Gumbo Tire Company and we made them the tire they needed."

I don't believe the Goodyear Tire and Rubber Company is going to opt out of the racing tire business any time soon for the same reasons nitro racing isn't going away: First, it's an ego thing and then, of course, there is the money.


FIX IT NOW OR FACE THE CONSEQUENCES!

While I'm on the subject of tires, I just want to say that it's not too late to stop the madness in the 10.5 inch wide tire class. What I'm referring to is the bastardizing of the class. Just when the class is really starting to get some traction with the public, the promoters and racers take a course that in my opinion can only lead to disaster.

Instead of making racers who put on tires that were a full inch wider than the prescribed limit of 10.5 inches of tread take them off or go home, the promoters caved and now we have two versions of the ten-wide class. The real Ten-wide class that requires 10.5-inch wide tires and something called 10.5(W) or "Outlaw Ten-wides" where a tire that the manufacturer puts 10.5 on the sidewall but admits the tread is an inch wider. The cars with the real 10.5 inch wide tread run in the mid-sevens. Those with the 11.5 are knocking on the six-second door.

Here's the problem. The fans, most of media and sponsors can't tell the difference between the two so, given a choice of who to watch or sponsor, human nature dictates that the faster, quicker cars win. History has proven over and over that given the option of wider and stickier tires racers will almost always build cars that go as quick and fast as that tire allows.

History has also proven that without tire or engine restrictions cars inevitably cost more to build, maintain and race, and the more expensive the cars become to build and race the fewer are built and raced. I'm suggesting that promoters stop this trend now or be prepared to watch the healthy car count and growth the class enjoys now become a thing of the past. I've watched that happened to Pro Stock, the nitro class and Pro Mod and it will happen in the ten-wide class if you let it.

Oh and one more thing, DRO will no longer refer to a car in this magazine that has a rear tire that is 11.5 inches wide as a ten-wide or an outlaw ten-wide. We'll call them what they are, Outlaw 12-inch tire cars.


IHRA AND BRUTON SMITH

Do not be surprised if the IHRA gets sold. It is an open fact and has been reported in the Sports Business Journal that the Clear Channel Entertainment division of the parent company, which includes among other properties the IHRA, is for sale. I've had at least one person with the finances to afford such an acquisition seriously quiz me down about the IHRA.

I will also speculate that if Bruton Smith comes to the conclusion that he will not be able to buy the NHRA, why wouldn't he at least look at buying the IHRA. He could use his huge marketing company (SMI), his contacts in the TV industry and his relationship with some of the world's largest companies to take the current IHRA tour to a higher visibility, especially if he adds his three NHRA facilities to the circuit as his current contracts with the NHRA expire. Smith has made no secret of the fact he needs to expand the publicly owned and traded SMI Corporation.

I have no hard evidence this will happen but I think it is a possibility.


What do you have to say?
Full Name: Location:
Email Address:

Your letter may (or may not) be published in our "We've Got Mail" section.

Burk's Blast "the publisher's corner"  [8-3-05]
So many questions, so few answers
 
 

Copyright 1999-2005, Drag Racing Online and Autographix